Facebook on iPhone – raising the bar for iPhone apps

I’ve played with the new version of Facebook for the iPhone today – it’s at http://iphone.facebook.com/, you can play with it from a regular browser – built by Joe Hewitt of Parakey/Facebook/iUI fame. More info at Mashable – the word Stunning is right-on.

This is the best example yet that there’s value to an iPhone-specific user experience (rather than just your mobile browser – which Facebook already did well – or the standard Safari experience). The best other innovations I’ve seen in this space – the start that Leaflets had, for example, though I haven’t seen anything come out of there for a while – aren’t really in the same league.

These screenshots don’t really do justice to the fluidity of the experience – instead of a new page load for every tap, there’s a screen wipe. Only the first page load takes what seems like any time at all, everything else is fast. The pages are beautiful:

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Updating status is one-click:

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Searching looks like the address book UI – looks like Joe didn’t share all of the iPhone interface mimicry just yet:

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Profiles are crisp:

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Through and through, the details are just right. It’s awe-inspiring work.

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